12 May 2015

Andiamo’s tips on how to persuade and influence people

By Jessica

“Sometimes you need to plant seeds and gently water them. But you also have to accept you have no idea what is going to grow out of them.” This is just some of Andiamo’s advice on how to influence people in a recent article written for students on Cambridge University’s Leading Change course.

The article is a good read and highlights how Andiamo have overcome some of the obstacles they’ve faced so far – such as believing in themselves, working out the solution to such a big problem, getting experts on side and building their community. It details how Naveed and Sam had to really put themselves out there and challenge a lot of resistant people. Their top tips for persuading and influencing people are:

1. Patience. Sometimes you need to plant seeds and gently water them. But you also have to accept you have no idea what is going to grow out of them.

2. Listen. There are so many conflicting agendas and biases, and you don’t always know what you’re dealing with. Listen and understand what is behind people’s words – and understand cultural differences to communication and discussion.

3. Be you and be honest. Be honest about your agenda and what you’re trying to achieve. That is not the same thing as giving people all the details of your business and ideas without reciprocation!

4. Be hard on the problem not the person. Sit on the same side of table, tear apart the problem not the person telling you about it.

The article is written by Jo Taylor, founder of Wall Display, who was on the same BGV cohort as Naveed, Sam and Lee of Andiamo in 2014. I particularly like it because it’s one BGV alumni team recognising the achievements of another BGV alumni team and sharing their story to inspire and educate the social innovators of tomorrow. There’s also a bit of a weird 3D scan of Jo’s head in the article, for colour I guess.

You can read the full article here.