22 Jun 2016

Inspiring start-ups in the circular economy: Join the Green Alley Award 2016

By Guest

This is a guest post by Miriam Kehl, from Green Alley

On a warm Monday in June I came to London as we were sponsoring the Tech for Good meetup focussed on the circular economy. We currently have a call for ideas open for the Green Alley Award – Europe’s only prize for young entrepreneurs who want to change conventional waste habits and have ideas related to the circular economy, resource preservation and recycling, with a cash prize of up to €30,000 and support from all the Green Alley Award partners – it’s not too late to get your application in – the deadline for applications is 27 July 2016.

Why do we run the Green Alley Award? It’s simple as this: Setting up rules is not enough to change our behaviour. We need a strong vision and new business models that treat waste as a business opportunity.

Start-ups like 2015 Green Alley Award winner Adaptavate have a vision and the passion to reduce waste in the world and to contribute to an ambitious circular economy. Tom Robinson was a builder who refused to accept environmentally harmful conventional plasterboard panelling. He developed Breathaboard – an alternative to plasterboard made out of 75% agricultural bio composite and therefore entirely compostable. It is not only green but performs better, with lower mould and creates a better, more comfortable environment for the user.

We’re also excited by Winnow who have developed a technology to cut food waste in half. Its platform makes it easy to measure what’s getting thrown out in commercial kitchens. Chefs immediately see the value of the wasted food, which triggers the right kind of behaviour change, including reporting and long-term trend analysis.

We need more start-ups like these.

The Green Alley Award encourages young entrepreneurs to put all their energy into the circular economy. The ideas can refer to how we can avoid waste, use recyclable materials, increase the life cycle of products or simply change the way we deal with waste. To sum it up: we want to work with people who want to transform waste into a resource, and we want to help them all work together.

The winner of the Green Alley Award will receive up to 30,000 Euros in cash and services. This includes:

  • a cash prize of 7,000 €
  • rent-free space in our coworking space in Berlin for six months
  • customized one-day workshop with a topic to choose (E-Commerce/Online-Marketing and -Strategies or Organizational development)
  • the possibility to receive crowdfunding, or to take part in a UK accelerator programme of BGV
  • the possibility to pitch in front of the Green Alley management board for an investment

Furthermore you will of course get to know our partners (Green Alley, Landbell, Seedmatch, BGV, and the European Recycling Platform) and benefit from their insights and network.